bleached down to perfection ☀️ our favorite new womens fit, informed by a 1940s-era trouser, and complemented by another beautifully novel fabric. a few months ago, we got our hands on a pair of vintage striped resorts pants -- a pair that had been sun-faded so heavily that the stripes were almost indistinguishable in certain areas. we loved the subtle contrast so much, we immediately got to work trying to replicate it -- settling on lightweight, 3x1 fabric with a distinct indigo stripe that we bleached down to mimic the worn in pair that originally inspired us. introducing: logan bleached indigo stripe ( + link in bio )
imogeneandwillie.com
Mar 28, 2026Instagram
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Mar 28, 2026Homepage
the amelia st. isabelle
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Mar 27, 2026Meta Ads
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Mar 26, 2026Homepage
the amelia st. isabelle
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Mar 26, 2026Meta Ads
file under: process 🖌️ after being cut and sewn by our team in the i+w workshop, each of our bandanas is screen-printed by hand here in nashville, tn by One Feather Press: an independent artist whose sole passion is small-batch, hand-printed bandanas. last week, we stopped by his print-shop as he put the finishing touches on the latest addition to our lineup: the "reaper" bandana. ( + link in bio )
imogeneandwillie.com
Mar 25, 2026Instagram
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Mar 25, 2026Homepage
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Mar 24, 2026Homepage
the \
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Mar 23, 2026Homepage
the earl chambray shirt
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Mar 23, 2026Meta Ads
shop vibes 🌿⛪️🌿
imogeneandwillie.com
Mar 22, 2026Instagram
informed by a 50s-era crewneck, this sweatshirt was a chance for us to pair an incredible fabric with a vintage-inspired fit, while making an intentional nod to the days of “do it yourself” graphics — the sort sweatshirts that were made in the garage for bands, racing clubs, and athletic teams alike. each sweatshirt is patterned, cut, and sewn in the USA from an American-made, 22oz 3-end terry fabric, then screen-printed here in nashville, tn. introducing: the “59” penny sweatshirt. ( + link in bio )
imogeneandwillie.com
Mar 21, 2026Instagram
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Mar 21, 2026Homepage
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imogeneandwillie.com
Mar 20, 2026Homepage
howdy podner 🤠 a huge thanks to everyone who came out on tuesday to party with us in the backyard of our austin shop. a special thanks to our friends at @prekindletickets & @sabahdealer for helping make this day possible, @drinksunboy, @drinkthepathfinder, @enjoybigcountry, @rambleraustin, and @drinkwalkerbrothers for keeping the drinks flowing, and to all of the killer artists who showed up and brought the music with them. finally, thanks again to those who donated to help us raise funds in support of the folks at The Busyhead Project — an initiative aimed at making mental health resources more accessible to all. we can’t wait for next year — see you there 🤞
imogeneandwillie.com
Mar 19, 2026Instagram
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imogeneandwillie.com
Mar 19, 2026Homepage
rope ‘em 🐎 seven years ago, we introduced a small sock collection made in partnership with Little River Sock Mills in Fort Payne, Alabama. what began as a simple desire to make socks in the USA has evolved into a world of its own – one where we get to experiment, explore, and make socks that we’d want to wear. as always, each pair is thoughtfully crafted by second-generation sock makers from Texas-grown certified organic cotton. ( + link in bio )
imogeneandwillie.com
Mar 18, 2026Instagram
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